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Home > Study in USA > University of South Florida - Sarasota-Manatee Campus > Bachelor of Science in Marketing with Concentration in Entrepreneurship

Bachelor of Science in Marketing with Concentration in Entrepreneurship University of South Florida - Sarasota-Manatee Campus University of South Florida - Sarasota-Manatee Campus, USA

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USD 17324

Annual Tuition Fee

!
*Subject to change and other fees
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USD 30

Application Fee

Duration icon

48 months

Duration

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6.5

IELTS

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79

TOEFL

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65%

Min GPA

Program Overview

Marketing is a dynamic field with many dimensions, including product selection and planning, product distribution, pricing, and promotion. Marketing poses many challenges and yields generous rewards for those who meet these challenges. Marketing operations are carried out domestically and internationally in all business organizations that offer a good or service. Many marketing concepts are applicable to the operations of non-profit organizations such as governmental, educational, and healthcare institutions, as well as charitable and political campaigns. Marketing operations provide the most visible links between the firm or institution and its many publics. Marketing deals with people who are constantly changing in their needs, wants, and desires; and coupled with these changing tastes is a fiercely competitive environment sustained by all the resources of a rapidly evolving technology. These forces lead to much of the challenge and dynamic nature of marketing.

The Marketing program prepares students for initial entry and management positions in many areas of marketing with a curriculum that is concerned with:

  • Understanding how to attract and retain customers;
  • Having the ability to find and analyze information;
  • Being able to design, collect, and analyze marketing information to be used in managerial decision making;
  • Using digital and traditional media to reach customers;
  • Having personal communication skills that businesses demand;
  • Being capable of writing an actionable marketing plan;
  • Understanding and being able to apply the latest marketing concepts, including marketing automation.
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Additional Information

Program Level 4-Year Bachelor's Degree

College/University Processing Time 21 Days

Program Format Full-Time

Optional Practical Training (OPT) work permit

Program Intake

Closed

Aug 2025

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.

    6.5 IELTS Score
    79 TOEFL Score Minimum Overall Score
    110 Duolingo Minimum Overall Score
    1250 Sat Minimum Overall Score
    65% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the page.

    Average Tuition Fee Per Year

    17324

    Tuition Fee
    (USD)

    USD 30

    Application Fee
    (USD)

    13595 Per year

    Average Cost of Living
    (USD)

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    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    for more information about funding options.

    Scholarships

    • Scholarships Awarded to academically competitive applicants based on calculated USF GPA and standardized test scores (SAT/ACT/CLT) Only awarded to students starting in fall.

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